A Spotlight on Four YouTube Makeup Artists

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YouTube makeup artists have been on the rise recently, attracting millions of viewers with easy, fun and affordable looks.

Here are some of the best YouTube makeup artists in the game:

NikkieTutorials

Nikki de Jager, more commonly known as “NikkieTutorials,” is a Dutch makeup artist and beauty vlogger. De Jager’s channel blossomed after she posted a video about the power of makeup in 2015. Over 40 million viewers witnessed de Jager transform only half of her face with makeup while the rest remained bare.

Since then, de Jager has accumulated nearly 12 million YouTube subscribers.

De Jager creates a variety of fun looks, especially around Halloween time. One of her most iconic tutorials features a unique bat eyeliner look, which expands on a simple winged eyeliner to resemble bat wings.

De Jager also gives tutorials on funkier looks that use fun and crazy colors.

One of de Jager’s popular tutorials features a cloud eye look.

If you’re interested in a wide array of looks, I highly recommend checking out NikkieTutorials.

James Charles

As an American YouTube makeup artist, James Charles kills the game.

At only 19 years old, Charles has reached a YouTube following of over 16 million subscribers.

Charles even has his own palette in collaboration with Morphe.

“I love glam, but I also have a huge passion for crazy, colorful, outside-of-the-box makeup, and I created this palette with that in mind,” Charles said.

Many of Charles’ looks act as works of art on the canvas of his face. Charles is known for outrageous and fun tutorials, including his famous lightning look.

Charles also offers more subtle looks like his famous cranberry cat eye.

Charles has an incredible enthusiasm and talent for makeup. He’s a must-watch for all different types of makeup looks.

Christen Dominique

With light and simple looks, Christen Dominique’s makeup tutorials are perfect for everyday makeup. Dominique, an American makeup artist, has over 4 million YouTube subscribers. She also has her own collection of makeup products.

At first, Dominique began making YouTube videos to help out her family and friends.

Christen shares her skills on her channel while inspiring fans to be creative and confident, according to her cosmetics website. One of her most recent videos features an effortless and glowy makeup look that does not rely on using foundation.

Dominique also gives an easy, natural tutorial that provides full coverage.

Overall, Dominique provides viewers with simple yet gorgeous looks that can be incorporated into your daily makeup routine.

Jaclyn Hill

Jaclyn Hill, another American makeup artist, has a ton of trendy looks for her nearly 6 million subscribers. Hill gives makeup reviews and collaborates with other artists in addition to giving tutorials.

One of her most iconic looks comes from a recent video where she teaches viewers how to get a bronze goddess look.

Hill also has her own eyeshadow palette in collaboration with Morphe. She’s the perfect teacher when looking for different smokey eye looks using the different shades in her palette.

These four artists are just some of the many YouTube stars who inspire their viewers with confidence and creativity.